Starting point for our project:
After doing our market research in both Nottingham and London
we were ready to start collecting our findings together to come
up with our concept for this project.
We starting to focus on the lost generation in the 1920s and how
we could combine this with the 'New' to create a unisex fragrance
aimed at a specific group of people, mainly those who are more
interested in history, the natural form, museums, literature and
architecture. Here is what we came up with to get the ball rolling
our target market as well as potential bottles
for our perfumes .
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